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## [The Power of Customer Journey Mapping in E-commerce: Reducing Cart Abandonment](https://dataalchemy.co.nz/articles/the-power-of-customer-journey-mapping-in-e-commerce-reducing-cart-abandonment)

[Gareth Lowndes](https://dataalchemy.co.nz/articles/author/gareth-lowndes) | Sep 5, 2024 12:35:10 PM

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